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Peavey® Announces New Japanese Distribution

United States
January 13, 2011, ANAHEIM, Calif. — Peavey® Electronics, one of the world‘s largest manufacturers and suppliers of musical instruments and professional sound equipment, is pleased to announce a new distribution partnership with Japanese distributor Kyoritsu Corporation. Under the terms of this alliance, Kyoritsu Corporation will be Japan’s sole distributor of Peavey MI and Pro Audio products.

Kyoritsu Corporation is one of Japan’s largest distributors of musical instruments, accessories and related products. Founded in 1979, Kyoritsu boasts an extensive sales force and numerous offices and distribution centers throughout Japan.

“We’re thrilled to have Kyoritsu Corporation as our distribution partner for Japan,” said Courtland Gray, Chief Operating Officer of Peavey Electronics. “Japan is one of the most important markets in the world, and we believe Kyoritsu Corporation is the right partner to represent the Peavey product line and will help us increase our market share in the region. We look forward to a long relationship which will see us both grow and prosper.”

About Peavey® Electronics:
Celebrating more than 45 years in business, Peavey® Electronics is one of the largest, most diversified, independently owned suppliers of musical instruments and professional sound equipment in the world, with design, manufacturing and distribution facilities spanning three continents. Today, with more than 180 patents in musical instrument design and audio technology and 2,000 products created in-house, Peavey is recognized as a music industry leader in the 136 countries in which its products are distributed and a highly desired brand in the hands of rock & roll legends and modern day pop music icons. In addition to instruments, Peavey and its divisions also provide major audio communications conduits for industries across the board. These can be found in government installations, theme parks, airports, stadiums and buildings all over the world, such as the U.S. Capitol and Beijing International Airport.
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