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TC Electronic and Blue Microphones Announce European Distributor Agreement

United States
Risskov, Denmark, December 24th 2008 – TC Electronic and Blue Microphones today announced that TC Electronic is appointed as the exclusive European distributor for all products and accessories of Blue Microphones, a leading provider of high-end microphones for the professional audio and consumer markets.

Since its inception in 1995, Blue has grown to become a top brand in the industry through its unmatched sonic quality, application specific designs and unparalleled aesthetic. TC Electronic is a leader in digital signal processing and a major player in other aspects of the digital audio technology world, such as digital amplification and networking.

“This is a great thing for musicians and studio engineers based in Europe,” says Peter Bager, VP of Marketing and Sales at TC Electronic. “Besides the focus on world-class products we share with Blue Microphones, we are now able to complete our mix and deliver products for the entire signal chain. We have always had industry-defining products for output, recording, mixing and effects. Now we add world-class input with microphones that are simply in a league of their own. Blue Microphones is the microphone company of today as their products are designed to enhance today’s digital recording environment by providing a detailed and complete application specific sonic signature while eclipsing a design aesthetic rarely seen in the microphone business--both aspects perfectly compliment our brand.”

Blue Microphones COO, Ty Schultz commented: “Blue Microphones and TC Electronic share a vision: providing world class products to artists and professionals whose careers depend upon the quality of their tools. We are excited about this agreement and about gaining traction in Europe. In addition to a line of legendary, industry defining products, TC employs a direct sales force of professional musicians and engineers throughout Europe and has the expertise and capability to accurately articulate Blue’s unique value proposition.”

The cooperation between TC Electronic and Blue Microphones encompasses all of Europe and the Russian federation. Further details of the transaction are undisclosed.
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