Nashville, TN, July 28, 2007 — Baldwin Piano, worldwide manufacturer of keyboard instruments has announced the launch of the Baldwin Custom House, an innovative and creative approach to hand-built, limited edition pianos with innovative new design techniques. The Gallery Collection and Exotic Collections will offer the new pianos beginning August 2007. Each piano will be hand-signed and hand-numbered as part of the exclusive collection. With the launch of Baldwin Custom House, Baldwin Piano is demonstrating the future of piano design with the highest level of craftsmanship and unique custom models.
Enhancements will be made to both vertical and Grand product line pianos. The focus of Baldwin Custom House will be the finest quality and artistic flavor available to create a fine piece of art. Highly skilled craftsmen and artists have been hired to ensure the highest level of excellence; and an apprenticeship program has been launched to train the artisans of the future.
Changes in design will include exotic veneers, special medallions, unique finishes, personal customization, textures, special collectors series, and much more. Owners will receive certificates of authenticity signed by each individual craftsman that contributed to the production of the piece.
Baldwin has been “America’s Favorite Piano” since 1862, when former music teacher D.H. Baldwin opened his music store in Cincinnati, Ohio. At the turn of the 20th century, Baldwin Piano won international awards, and by the end of the century, Baldwin was the largest American piano maker. Baldwin joined Gibson Guitar Corp. in 2001. Gibson’s family of piano brands include Baldwin, Hamilton, Chickering, Wurlitzer, J&C Fischer, Howard, Nordiska and Sunshine. A host of worldwide musical artists endorse Baldwin Piano as their musical instrument of choice.