WeImprovise! is a work in progress, proof of concept, & labor of love. Find Out More.

Fender® 20” Premium Cables Offer More Cable Without Any Tonal Compromise [ Summer NAMM 2007 ]

United States
English
Popularity of 12” cables spawns release of 20” Fender Premium Cables

SCOTTSDALE, Ariz. (July 5, 2007) — Due to the popularity of the 12” Fender Premium Cables, Fender Musical Instruments Corporation Accessories Division announces the release of the second new category of best-in-class electric instrument cables. New for mid-year 2007, the 20” Fender Premium Cables are available in the Platinum Series and Gold Series. Each series incorporates all the same features as the 12” cables, including DCA Cable Architecture, proprietary die-cast ends with Switchcraft® plugs and nylon over-braiding for tangle free performance (Platinum Series) or proprietary molded ends and an ultra-durable PVC jacket (Gold Series).

“Our plan from the beginning was to segment our new cable offerings by starting out with 12” and subsequently working into the 20” line,” said Billy Pirie, Senior Fender Product Manager. “This length will give players the freedom of a longer cable run with zero compromise of tone. Our new cables and DCA architecture are now fully patent protected as well. This is a giant milestone in modern, multi-conductor cabling.”

Shipping in July 2007, these new 20” lifetime-warranted cables are designed to project a truly best in class, top-of-brand presentation.

The Fender Premium Cable line includes:

Platinum Series

  • 099-0812-003 Platinum 12” Bass Cable
  • 099-0812-002 Platinum 12” Acoustasonic™ Cable
  • 099-0812-001 Platinum 12” Guitar Cable


Gold Series

  • 099-0712-003 Gold 12” Bass Cable
  • 099-0712-002 Gold 12” Acoustasonic™ Cable
  • 099-0712-001 Gold 12” Guitar Cable


Platinum Series

  • 099-0820-003 Platinum 20” Bass Cable
  • 099-0820-002 Platinum 20” Acoustasonic™ Cable
  • 099-0820-001 Platinum 20” Guitar Cable


Gold Series

  • 099-0720-003 Gold 20” Bass Cable
  • 099-0720-002 Gold 20” Acoustasonic™ Cable
  • 099-0720-001 Gold 20” Guitar Cable
Previous Entry
Steinberg And Virtual Katy Announce Nuendo Compatibility For VK Reconforming Solutions

Industry-leading reconforming products with seamless integration into Nuendo from Q3 2007 Hamburg/Los Angeles/London, July 5 2007 — Steinberg Media Technologies GmbH and Virtual Katy Development Limited are pleased to announce that the wor …

New From Alfred And The National Guitar Workshop: How To Succeed As A Female Guitarist
Next Entry
New From Alfred And The National Guitar Workshop: How To Succeed As A Female Guitarist

LOS ANGELES, CA, July 5, 2007 — Finally, we have a book written by a successful and experienced female guitarist on how to work in the male-dominated music business. How to Succeed as a Female Guitarist, by Vivian Clement, provides informa …

Patreon Logo, Become A Patron

Help support WeImprovise! for as little as $5/€5/£5 per month via Patreon Patreon.