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Elixir® Strings Fans To Sport Anniversary T-Shirts [ USA Only ]

United States
ELKTON, MD, June 7, 2007 — In conjunction with its 10 year anniversary, Elixir® Strings, the pioneer of long-life string technology, is offering musicians in the USA a complimentary t-shirt with the purchase of any two acoustic or electric sets, or any one bass set at participating retailers.

According to Craig Theorin, Elixir® Strings product manager, this new promotion was introduced to show appreciation to those who have contributed to the company’s continued success and growth. “Over the past decade, Elixir® Strings has been fortunate enough to have built a loyal fan base that values our products,” explains Theorin. “Presenting them with this free t-shirt opportunity is our way of thanking them for their steadfast support and allows them to be part of a milestone that they have been instrumental in helping us achieve.”

To claim a free t-shirt, customers are encouraged to visit the Elixir® Strings website where they can complete a claim form, which can be mailed to: “Elixir T-Shirt Offer 2007”, PO Box 5238, Chestertown, MD 21690. An original dated cash receipt with purchase price circled is required (receipts will not be returned). T-shirts will be received by return mail within six to eight weeks.

This promotion is valid in the USA only.

About Elixir® Strings

Elixir® Strings is the pioneer in coated string technology and is available in two string “flavors.” Ultra-thin NANOWEB® Coating provides the bright tone and punch of uncoated strings, yet keeps their lively tone three to five times longer than ordinary strings. The thin coating is nearly undetectable — providing the feel of traditional strings. Elixir® Strings with original POLYWEB® Coating also sound great three to five times longer than ordinary strings, have a balanced tone with smooth response, feel comfortably smooth, and reduce finger squeak.

Elixir® Strings are available in a full range of gauges for acoustic guitar, electric guitar, bass, banjo, and mandolin. Today, Elixir® Strings are installed as original equipment by a growing list of discriminating electric guitar and bass manufacturers including Ibanez, Tom Anderson Guitarworks, Brian Moore Guitars, Carvin, Melancon Guitars as well as premium acoustic guitar luthiers such as Taylor Guitars, Santa Cruz Guitar Company, Alvarez-Yairi, Lakewood Guitars, RainSong Graphite Guitars, Carvin, and Goodall Guitars. Elixir® Strings are endorsed by popular artists such as Melissa Etheridge, Train, Dave Mason, Michael W. Smith, Jim Messina, Christopher Cross, Bob Seger, and Drowning Pool.

Elixir® Strings are manufactured by W.L. Gore & Associates, the company widely known for such innovations as GORE-TEX® fabrics.
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