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New Kaplan Premium Rosin Includes Easy Applicator/Storage Case [ Winter NAMM 2007 ]

United States
English
FARMINGDALE, NY, January 17, 2007 — Rosin — how innovative can it be? D’Addario shows how innovative with the introduction of the new Kaplan Premium Rosin, which comes in an easy applicator that doubles as a storage case.

Available in light and dark, Kaplan Premium Rosin is suitable for violin, viola, and cello bows and the special Kaplan recipe produces less dust, keeping hands and instruments cleaner. The rosin comes attached to the inside of the applicator case, which “locks” shut for clean, easy storage in an instrument case or bag. Once the tabs are squeezed to open the case, the rosin is then applied right from the case, where it can be rotated for uniform wear and maximum use.

“Rosin is one of those little things that’s absolutely essential for orchestral musicians that everyone just assumes is the same stuff, no matter what the brand,” remarks David Luce, D’Addario Bowed Strings Brand Manager. “Each brand of rosin has its own specific formula, and this premium Kaplan mixture and process produces extremely find-grained rosin. When you add something like our inventive, rotating applicator/storage case, the Kaplan Premium Rosin becomes quite a unique and desirable product that offers even more value to the musician.”

Kaplan Premium Rosin is current available and retails for $14.99.
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