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Mapex Extends Free Tom Offer On M Birch Series Throughout 2007 [ Winter NAMM 2007 ]

United States
English
December 4, 2006 — Mapex announced today that it will extend its “7 for 6,” and “6 for 5” free add-on tom offers for an unprecedented third year. The promotion will now continue throughout 2007.

The new M Birch Crossover 22 configuration in Black Forrest Cherry finish.

“The M Birch is our most popular product line,” explained Joe Vasko, Vice President and General Manager for Mapex USA. “Our free tom offer adds incredible value to a drum set that has been wildly popular with dealers and consumers alike.”

Consumers that purchase a five or six-piece M Birch drum set receive a free eight or ten-inch tom tom plus mounting hardware. The promotion will continue to be supported with national print advertising, in-store POP and on the Mapex website, usa.mapexdrums.com.

The M-Birch Series features 6-ply, 7.2mm shells with an exterior maple veneer to accent the series” hand-applied, high-gloss transparent lacquer finishes. The drums are also equipped with the exclusive Mapex I.T.S. Isolated Tom Mount System, designed to extend the shell’s resonance. The M Birch Series is available in seven different configurations, including a new six-piece, one up, one down Crossover 22 set-up and a new 4-piece Rock kit with a 24-inch bass drum.

MSRP for M Birch drum sets range from $1199.99 to $1761.99 and are come with a full complement of Mapex 550A Series hardware. M Birch drum sets come with an instructional DVD hosted by Mapex International Clinician, Dom Famularo.
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