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Mapex To Offer “Survival Pack” With All Entry Level Series Drum Sets [ Winter NAMM 2007 ]

United States
English
December 4, 2006 — Mapex announced today that it will give a “Survival Pack” of Mapex wearables to consumers that purchase a drum set from the company’s Q Series, QR Series or VX Series. The Mapex Survival Pack includes a logo t-shirt, a logo embroidered cap and wristbands and a nylon drawstring backpack. The Survival Pack carries a retail value of $54.96.

The Mapex Survival Pack comes free with the purchase of a Q, QR or VX Series drumset.

“As the interest in drumming and percussion grows among young people, Mapex is front and center with three high quality entry level drum series,” said Joe Vasko, Vice President and General Manager for Mapex USA. “The Survival Pack offers a little extra incentive to consumers to give our products a try.”

The promotion will be supported by national print advertising, in-store POP and exposure on the Mapex website, usa.mapexdrums.com. The promotion is scheduled to run until July 1, 2007 or while supplies last.

The VX Series is available in three new metallic lacquered finishes for 2007 and comes in three configurations. The series features basswood shells, the Mapex I.T.S. Isolated Tom Mount System for increased sustain, double braced Mapex 320A Series Hardware and a padded drummer’s throne. The VX Series carries a list price of $999.99.

The Mapex QR Series boasts five new wrapped finishes for the new year. The QR comes in four configurations and, like the VX, has basswood shells and the Mapex I.T.S. system. The QR also comes with double braced Mapex 300A Series Hardware and padded throne. List price for the QR Series ranges from $726.99 to $827.99.

The Q Series features basswood shells covered with a durable wrapped finish, a complete set of double-braced hardware, cymbals and a padded throne. It comes in three configurations and three colors (black, burgundy and dark indigo). MSRP for all Q Series kits is $699.99.

The VX, QR and Q Series drum sets also include an instructional DVD hosted by Mapex International Clinician, Dom Famularo.
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